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How to Check Anchor Text Diversity

Anchor link diversity is one of the things that Google is taking more notice of. They like to list sites where the pattern of anchor text links is “natural” rather than designed to fool their search engine into listing a site where all the anchor text links are carefully constructed around a specific keyword phrase.

The New Rules to Abide By When Creating Web Content

Content is still king. While some things about websites, design and marketing have changed, the rules guiding content creation have remained constant. The quality of material you offer on your website or blog has to meaningful. All the best marketing efforts are invalidated by poor content. If you cannot offer your readers a continuous reason to come back, the most colorful marketing strategies will not detract from the fact that you don’t have any lasting value to give.

Highly Sharable Posts Key to Social Marketing in 2014!

We all know that social media marketing and internet marketing are two of the same as far as brand building and sharing goes. Creating a website, establishing a brand, building social media accounts to connect with a larger audience, is all marketing no matter what you call it. Here we take a look at some tips on not just sharing socially, but how to do it right and make viewers want to share your posts, videos, and articles.

Why Consistent Blog Posts Boosts SEO and Builds Authority

One of the best practices for businesses that want to boost their website visibility is to blog once a week. As an SEO agency, we recommended this for every client and work to implement it on all of their websites. The clients that have allowed us to create a blog on their site all see improvements, noticing traffic to their site increase within 6 months.

How Can Leveraging Content Increase Your Website Traffic?

No matter what marketing tactics you use, you have to make sure that content marketing is part of the process. This strategy serves to attract and retain customers by consistently creating content to enhance consumer action. To leverage content, you use a piece of content in more than one way to get the highest return possible from each piece of content.